The Painful Truth About Why Your Financial Advisor Prefers Commissions

26/05/2025

Financial advisors serving expats often recommend commission-based products, which creates potential conflicts of interest. Most people assume advisors do such work just to chase profits. The truth is more complex and nuanced.

Commission structures still dominate expat financial advice in many international markets, even as fee-based models gain popularity worldwide. This phenomenon goes beyond advisor preferences. The system stems from regulatory frameworks, business model constraints, and gaps in consumer awareness. Powerful internal incentives also play a crucial role.

The mechanisms that shape how advisors operate in expat-heavy markets like Singapore and the UAE reveal a deeper story. Critics often point to greed as the main driver for commission products. However, qualified advisors must work within the unique systemic constraints these markets present.

Regulatory frameworks that shape advisor behaviour

Regulatory frameworks in major expat hubs substantially affect how financial advisors operate and their product recommendations. These rules set boundaries for advisors and shape their business practices in unexpected ways.

Singapore's Financial Advisers Act

The Monetary Authority of Singapore (MAS) supervises financial advisors through the Financial Advisers Act. This act sets complete requirements for licensing, business conduct, and disclosure. The framework protects consumers but doesn't ban commission-based compensation models.

Singapore's financial advisors must be transparent about their compensation structure. They can still earn commissions from product sales legally. This approach is different from markets like Europe and the UK, where stricter reforms have moved the industry toward fee-only models.

These regulations create a complex compliance environment. Many independent advisors struggle to direct their path without support from larger firms. These firms typically run on commission-based models.

UAE's regulatory environment for expat advisors

The UAE offers a more fragmented regulatory landscape for expat financial advisers than Singapore's centralised system. The regulatory structure allows commission-based products, which remain the dominant way advisors earn money in the market.

Dubai International Financial Centre and other UAE financial centres have rules that let advisors collect commissions from financial product sales. This permissive approach has made the commission model standard practice for expat financial advice throughout the region.

Why regulations don't eliminate commissions

Both markets allow commission-based models to exist for practical reasons. Regulatory bodies understand the business realities of providing financial advice. Such understanding becomes crucial when dealing with mobile expat populations who often have shorter-term planning horizons than local clients.

Cross-border complexities create unique challenges for advisors with international clients. Qualified advisors must meet specific regulatory requirements across multiple jurisdictions. So they tend to use established distribution channels that rely on commissions.

These markets' regulatory frameworks emphasise disclosure requirements rather than outright bans. They preserve commission structures by focusing on transparency instead of changing how financial advice makes money.

The system creates a situation where advisors must work within commission-based compensation models. They understand the potential conflicts of interest but have little choice. This case shows how regulations can reinforce traditional product-focused advisory approaches.

Business models that limit advisor independence

Business structures in financial advisory firms limit individual advisors' independence, whatever their qualifications or ethical standards. These limitations push even the most ethical professionals to recommend commission products.

Commission-based vs. fee-based models

Commission-based advisory models create conflicts of interest that fee-based approaches want to eliminate. Advisors with commission structures earn money when their clients buy specific financial products, usually with front-loaded fees. Fee-based advisors take a different approach and charge directly for their expertise, either hourly or as a percentage of managed assets.

One industry source puts it clearly: "The moment an adviser is paid to sell you something, they cannot act in your best interests – conflicts of interest result in bad advice." This core problem exists whatever an advisor's qualifications or intentions.

Why fee-only models are rare in these markets

Fee-only advisory models remain uncommon in expat financial hubs like Singapore and the UAE. The expat financial services industry in these regions still runs on commission-based structures, unlike European, UK, and Australian markets that have seen major regulatory changes.

This long-standing dominance creates an ongoing cycle. New advisors step into a market where commission models rule, clients expect "free" advice, and fee-only services lack proper support systems.

How firm structures influence product offerings

Most expat financial advisors work for 20+ year old firms that shape their product offerings. These organisations typically:

  • Keep established distribution channels that depend on commissions

  • Build compensation systems that reward product sales heavily

  • Give few alternatives to commission-based offerings

Highly qualified advisors face pressure within these firms. Their career growth, pay, and job security often depend on hitting sales targets for specific commission-generating products.

This environment creates a situation where individual advisors know better options exist but face company restrictions that limit their ability to give truly independent financial guidance without commission influences.

Consumer awareness and its impact on advisor choices

Client knowledge—or the lack of it—is a vital part of why commission-based products still dominate expat financial advice. The way advisors make recommendations and clients understand them creates a market dynamic that shapes how financial services reach customers.

Lack of understanding about commission products

Most expat clients don't know the basic differences between commission-based and fee-only advisors. They also don't understand the conflicts of interest that pop up when an advisor makes money from selling specific financial products.

Without understanding how advisors receive their compensation, you cannot properly review the recommendations you receive. Clients who don't ask about compensation structures give advisors little reason to justify commission-loaded products or explain other fee models.

This knowledge gap helps firms that work on commission models. The status quo continues because clients don't know better, not because they choose it.

How informed clients change advisor behaviour

The dynamics change dramatically once clients learn how financial advice gets paid. Informed expats ask better questions, examine recommendations carefully, and want more transparency about fees and commissions.

Knowledgeable clients usually:

  • Challenge high front-loaded commissions

  • Ask to see alternatives

  • Ask about conflicts of interest in recommendations

Expat financial advisors change their approach with financially savvy clients. They justify their recommendations better, show products with better fee structures, and focus on their qualifications instead of product features.

This shows how better consumer awareness could reshape the scene gradually. But qualified advisors will keep working in commission-based systems until enough expat clients push for change. Consumer education remains key to changing industry practices.

Incentives and internal pressures within firms

Reality inside financial advisory firms shows that incentive systems drive advisors' behaviour more than their ethics or qualifications. These internal pressures dictate which products reach clients, whatever serves them best.

Sales targets and performance metrics

Most expat financial advisors must work under strict performance metrics that push commission-generating products. The firms measure their success by sales volumes, not client outcomes. Even qualified advisors must hit quarterly and annual targets to keep their position in the firm.

These metrics typically track:

  • Number of products sold

  • Total commission value generated

  • New client acquisition rates

These numbers do more than track performance – they determine an advisor's pay directly. This scenario creates immediate money pressure to recommend high-commission options. Advisors might know better choices exist, but meeting targets becomes crucial to their survival.

Career progression tied to product sales

Moving up in expat financial advisory firms depends on sales performance almost entirely. Top sellers get promotions, leadership roles, and access to wealthy clients. Those who focus on client-centred advice without receiving large commissions see their careers stuck in place.

This creates a system where advisors face career pressure to sell commission-based products even when they know better options exist. The most qualified professionals end up trapped by these advancement structures.

Cultural norms within financial firms

The workplace culture at many expat financial advisory firms pushes commission-focused behaviour hard. These organisations celebrate sales wins rather than client successes. Their mentorship programs teach product sales instead of comprehensive financial planning.

This environment leaves even highly qualified expat financial advisors stuck. They can't offer truly independent advice without commission influences. The system keeps pushing product sales ahead of what clients really need.

Conclusion

Commission-based products in expat financial services show a complex ecosystem that goes beyond simple advisor greed. Our examination reveals how Singapore's and the UAE's regulatory frameworks allow these compensation structures while business models keep them going. Many qualified advisors struggle between their professional expertise and their environment's practical limitations.

A lack of consumer awareness drives this situation. Most expats don't know how advisor payments influence their recommendations. This knowledge gap lets commission structures thrive without challenge. Advisory firms' internal pressures create strong incentives that shape product offerings based on company needs rather than client benefits.

Commission-based models continue to dominate because they follow the easiest path within these 10-year-old systems. Qualified advisors must direct their way through these realities. They balance ethical choices against practical business limits. These systemic factors explain why commission products lead expat financial advice, beyond basic assumptions about advisor motivations.

Your next meeting with an expat financial advisor who recommends commission-based products might make you think about the bigger picture at play. A meaningful change would need radical alterations in regulatory frameworks, business models, consumer education, and corporate incentive structures. This transformation remains out of reach in many international markets.